The travails of a town trying to tempt traffic
Lancing, a village in Sussex, attempts branding, bunting and banners
THE CENTRE of Lancing, an overgrown village of 19,000 on the south coast of England, is unremarkable: not the scene of a retail apocalypse, but not particularly inviting either. In addition to the three Ps—a post office, a Pizza Hut and a pound shop—the high street is home to a couple of bookies and a handful of charity shops. It needs more footfall to stay alive, says Helen Plant, the parish council clerk, or administrative head. But for people to come into the centre, they need to know it is there, she adds.
This article appeared in the Britain section of the print edition under the headline “Nothing to sea here”
Britain June 1st 2019
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- The (mostly) men who will pick Britain’s next prime minister
- British planners are sending cars into towns
- The travails of a town trying to tempt traffic
- Jeremy Corbyn is increasingly isolated in his own party
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