Kodak moment
As regulators wrestle with e-smokes, the tobacco industry is changing fast
THE vapoteurs who gathered on a windy island in the Seine on September 19th brandished e-cigarettes in one hand and flyers inciting the populace to defend them in the other. On October 8th the European Parliament is to vote on a proposal to regulate the devices as if they were medical products. Brice Lepoutre, president of the Independent Association of Electronic-Cigarette Users, is outraged. “We are at the dawn of a revolution in the fight against tobacco,” he says. He will join like-minded Europeans in Strasbourg at a demonstration against the proposal before the vote.
This article appeared in the Business section of the print edition under the headline “Kodak moment”
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