Surfing for haute couture
Experts predicted that women would never shop online for designer items. They were fabulously wrong
UNTIL recently, fashion analysts were convinced that women like Fru Tholstrup did not exist. Ms Tholstrup, a London-based contemporary art dealer and self-confessed fashion junkie, selected and purchased her entire spring 2005 couture wardrobe online. Her behaviour flies in the face of the conventional wisdom among the fashion cognoscenti, who believed that women would be unwilling to put down couture-sized cash for items they couldn't try on first.
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