The age-old strategy of buying cheap shares is faltering
Shares of value firms have underperformed the market since 2010
FOR MORE than a century scores of investors have prospered through “value investing”, or buying shares in firms which appear cheap given their “fundamentals”. Warren Buffett, an eminently quotable value investor, summarised the approach succinctly: “Whether we’re talking about socks or stocks, I like buying quality merchandise when it is marked down.”
This article appeared in the Graphic detail section of the print edition under the headline “Value judgment”
Graphic detail September 19th 2020
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