Business | China’s other TikToks

TikTok is not the only Chinese app thriving in America

What happens to them if the short-video sensation is banned?

Advertising for the live streaming company Bigo Live in Times Square in New York.
Photograph: Alamy
|Shanghai

WITH THE prospect of a ban hanging over TikTok, its 170m American users may start looking for an alternative time-sink. They could plump for Bigo Live, popular for TikTokish live-streaming. Or Likee, which offers similar video-editing and sharing options and has more than 100m users around the world. There is also Hago, which blends social media and video games, and which has clocked up some 500m downloads.

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This article appeared in the Business section of the print edition under the headline “Banner or banned?”

From the March 23rd 2024 edition

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