Business | Schumpeter

How Argentine businessmen size up Javier Milei

Is it time to invest in a spot of Malbec?

Illustration portraying Javier Milei depicted as a glass of red wine, being sniffed by a wine expert.
Illustration: Brett Ryder

If you ever had a dream of chucking it all in and heading to the southern hemisphere to buy a vineyard, there are few places more alluring than the wine-growing regions around Mendoza, a charming tree-lined city in western Argentina. Your vines would be watered by snowmelt from the Andes mountains, which tower majestically overhead. You are on the doorstep of a city that is fast becoming a Napa-style mecca for wine-buffs and foodies from across Latin America. And because of repeated devaluations, your hard currency goes far. So far, in fact, that if you change dollars on the black market, you walk away with a sackful of pesos.

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This article appeared in the Business section of the print edition under the headline “Through a glass of Malbec darkly”

From the March 2nd 2024 edition

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