Business | K-popoly

Corporate intrigue at the heart of K-pop

A takeover battle sheds light on the industry’s unusual vertical integration

LOS ANGELES, CALIFORNIA - NOVEMBER 21: (L-R) RM, Jungkook, V, Jimin, Jin, J-Hope, and Suga of BTS perform onstage during the 2021 American Music Awards at Microsoft Theater on November 21, 2021 in Los Angeles, California. (Photo by Kevin Winter/Getty Images for MRC)
Image: Getty Images
|Singapore

Fans of South Korea’s wildly successful pop industry are used to the intrigue surrounding new groups, band members’ romances and their misbehaviour. Now a new source of K-pop drama has emerged from an unexpected quarter. On February 10th HYBE, an entertainment house which represents the genre’s biggest name, BTS, agreed to buy a 14.8% stake in SM Entertainment, a rival, from its founder and former chief producer, Lee Soo-man. Mr Lee, who is no longer involved in his firm’s day-to-day business, would be left with roughly 4%, making HYBE its largest shareholder. In pursuit of an even closer tie-up, HYBE simultaneously launched a tender offer to buy another 25% at a similar premium to the shares’ market price that it is paying Mr Lee. SM Entertainment says it will resist any attempt at a hostile takeover. The stage is set for a corporate showdown worthy of any pop feud.

This article appeared in the Business section of the print edition under the headline “K-popoly”

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