Fashion gets a modern makeover
A $700bn industry flirts with new materials, new countries—and new clients
Paris fashion week always makes heads turn. Two events that took place during this year’s extravaganza, which concluded on October 4th, made it dizzying. On September 29th a crocodile-skin Hermès handbag became the priciest ever to be auctioned at Sotheby’s. It was the apotheosis of old-school luxury: timeless, leather-bound and, at €352,800 ($346,800), eye-poppingly expensive. The next day Coperni, a French fashion house barely ten years old, showed off luxury’s whizzier side by spraying a nearly nude supermodel with an ingenious and animal-friendly material that coalesced into a snug white number (see picture).
This article appeared in the Business section of the print edition under the headline “A new look”
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