Can JBS remain the world’s biggest food producer?
The Brazilian giant now sells more grub than Nestlé
Just over five years ago jbs and its then chief executive, Joesley Batista, embodied everything that was wrong with Brazilian business. Mr Batista, son of the meat giant’s eponymous founder, José Batista Sobrinho, was fleeing Brazilian prosecutors, his Italian-made yacht Why Not? in tow, over his role in a gargantuan bribery scandal. (He was eventually caught.) jbs was fending off accusations of selling dodgy meat and razing the Amazon to raise cattle (both of which it denies). Investors and customers stampeded out.
This article appeared in the Business section of the print edition under the headline “Lots of cattle, less hat”
Business August 20th 2022
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