Why retired people could be ideal customers for self-driving cars
Autonomous vehicles come to retirement communities
NEW TECHNOLOGIES, from the Walkman to the iPhone, have tended to be adopted first by the young. But when it comes to self-driving cars, the most logical early adopters are the retired. That, at least, is the conclusion reached by Voyage, a startup based in Silicon Valley. It is testing its autonomous vehicles (AVs) in The Villages, a retirement community in Florida with a population of 125,000 people. Retirement towns are ideally suited to AVs for three reasons, says Oliver Cameron, Voyage’s CEO.
This article appeared in the Business section of the print edition under the headline “It takes a village”
Business February 23rd 2019
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