Tartan tyres
How one British company helped persuade Americans to ride buses again
FEW people like long bus journeys. For many, they involve cramped seats, tiresome fellow passengers and hanging around empty stations in the early hours of the morning. Unsurprisingly, then, in America the number of bus services has been falling for many years. But this is starting to change. And a British company is helping to lead the way.
This article appeared in the Britain section of the print edition under the headline “Tartan tyres”
From the September 7th 2013 edition
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