Wiring the office
WHEN a burgeoning Internet company wanted bigger offices in London recently, it faced a problem. Its boss calculated that, if his firm hooked up all its power-hungry computers and servers, it would fuse the air-conditioning. The episode comes as no surprise to Nicola Ainsworth, a consultant with The Phillips Group and author of a recent report on Europe's growing market for “co-location”—the trend for companies to rent offices that can connect them to multiple data and fibre-optic networks, and offer the power capacity that Internet operations require.
This article appeared in the Business section of the print edition under the headline “Wiring the office”
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